



EXPLORE THE HOUSE OF SWAINE
Adeney Fedora - London Grey
Sale price£400
Small Whitehall - Black
Sale price£3,300
Oak Umbrella for Men - Black
Sale price£620
Newsboy Cap - Navy Herringbone
Sale price£290
Limited Edition Money Envelope
Sale price£508
Limited Edition Oak Umbrella with Tassel
Sale price£870
Collapsible Umbrella with Whangee Handle - Dark Indigo
Sale price£360
Hiking Staff with Compass - Chestnut Wood
Sale price£510
Equipped, not Adorned
EXPLORESIGN UP FOR OUR NEWSLETTER
Discover more about Swaine London's new products and heritage history.
Each one essential to crafting an attaché case.
Each one essential to crafting an attaché case.
SWAINE
MINIMUM 35 STEPS
Crafted by hand at our Brigg workshop in the UK.
Crafted by hand at our Brigg workshop in the UK.
BRIGG
UP TO 10 HOURS
Maintaining the tradition and heritage of fine hat-making.
Maintaining the tradition and heritage of fine hat-making.
HERBERT JOHNSON
25/02/2026
The Measure of a Gentleman
An exploration of the gentleman’s place in the city after leaving the quiet solace of the countryside.
Read more
11/02/2026
Born into motion: The year of the horse
Swaine reflects on its equestrian roots as the Year of the Fire Horse marks a full circle moment, celebrating craftsmanship, heritage, and making pieces designed to endure.
Read more
04/02/2026
The Custodian of Craft: Ian Harding
Ian’s inclusion on the Walpole 2026 Power List celebrates his 30-year career, recognising his dedication to craft, leadership in military and traditional headwear.
Read more
11/12/2025
An Evening of Curiosity
An evening at New Bond Street devoted to the finest of British craftsmanship, hosted by Swaine in partnership with QEST and Thorp Designs.
Read more
06/11/2025
Anatomy of the Hat
From the painted walls of ancient Egyptian tombs to the runways of the streets, hats sit proudly at the intersection of necessity and self expression.
Read more
06/05/2025
ETIQUETTE IN 1750: A GUIDE TO GRACEFUL LIVING
In 1750, etiquette was not merely a set of rules but a living expression of refinement and sophistication. Join us as we journey through the customs and courtesies that defined Georgian Britain.
Read more
25/04/2025
THE MOST POPULAR UMBRELLA
When choosing a premium umbrella, the material of the handle is just as significant as the canopy itself. At Brigg, each wood is carefully selected for its character, strength and symbolism.
Read more
06/03/2025
LAUNCHING OUR SWAINE & ADENEY FEDORAS
Introducing the Swaine Fedora and the Adeney Fedora; two remarkable and beautiful pieces inspired by tradition, but reinterpreted for the modern wearer.
Read more
19/02/2025
CHOOSING YOUR BRIGG UMBRELLA: WHICH SIZE IS RIGHT FOR YOU?
When choosing a Brigg umbrella at Swaine, the size of the umbrella plays a crucial role in how it complements your lifestyle and personal needs.
Read more
19/02/2025
EXPANDING OUR LEGACY: A MODERN EXPRESSION OF TIMELESS CRAFTSMANSHIP AT HERBERT JOHNSON
Heritage craftsmanship meets modern design in Herbert Johnson’s latest caps, reimagining classic silhouettes with contemporary elegance for refined everyday style.
Read more
28/01/2025
THE WHITEHALL: A Modern Take on a Traditional Design
At Swaine London, tradition and modernity coexist seamlessly in every piece we create, and the Whitehall is a perfect example of this balance.
Read more
27/11/2024
CHOOSING YOUR FELT: RABBIT VS BEAVER
When selecting a hat, the choice of felt can significantly impact its appearance, durability, and performance.
Read more
23/10/2024
BEHIND THE CRAFT: THE MAKING OF A HERBERT JOHNSON POET HAT
From raw materials to the finishing touches, the creation of our iconic Poet Hats at Herbert Johnson is a testament to the heritage of traditional hat-making.
Read more
23/10/2024
Bridle Leather vs. Calf Leather: Which leather is right for you?
At Swaine, you’ll discover that we proudly use both bridle and calf leather in our handcrafted products. But what sets these leathers apart, and how do they cater to different styles and needs?
Read more
20/08/2024
Behind the Craft: The Making of the Swaine Salisbury Folio
The Salisbury Folio is a testament to tradition, innovation, and meticulous attention to detail, carefully considered for professionals who appreciate quality and timeless design.
Read more
06/06/2024
Meet the Artist: Alexis Bruchon
At Swaine we have worked with a talented French illustrator, Alexis Bruchon, to make our rich history come to life.
Read more
17/04/2024
The Best Umbrella Types
Brigg & Co. have been royal umbrella makers since the company’s founding in the 19th century and remain the most decorated umbrella manufacturer in the UK.
Read more
17/04/2024
Gentleman's Etiquette: Umbrellas
Drawing on centuries of ritual and craftsmanship, Brigg umbrellas are canopies of protection, crafted as symbols of dignity, restraint, and timeless English nobility.
Read more
23/02/2024
Crafting Swaine's Signature Candle Scents
The collaboration with Robertet wasn't merely a scent-finding mission; it was a harmonious partnership to encapsulate the soul of the House of Swaine in every flicker of the candle flame.
Read more
22/02/2024
Personalise Your Heritage Piece
Dating back to the 19th century, our Brigg umbrellas have long been cherished everyday accessories and symbols of ornate British craftsmanship.
Read more















