Skip to content

Sign up for our newsletter

Discover more about Swaine London's new products and heritage history.

SWAINE PARTNERS WITH BRITISH AIRWAYS FOR ITS NEW FIRST EXPERIENCE

We are pleased to announce that Swaine has partnered with British Airways to create a bespoke new amenity kit for customers travelling in the airline’s First cabin.

Inspired by the suitcases carried by early air travellers, the unisex kit is available in two colours, royal blue and cream, and reflects Swaine’s distinctive approach to timeless craftsmanship and British design.

Inside the kit, customers will find a curated selection of skincare products from Wildsmith, a high-performance British skincare brand that supports skin health and wellbeing.

Travel and Swaine are one and the same. From our beginnings as Georgian makers of equestrian whips and saddles to our pioneering role in the golden age of automobile, aviation, rail and ocean travel, movement has always been at the heart of our story.

It is therefore a pleasure to bring this heritage and craftsmanship to British Airways’ new First experience. The amenity kit takes its inspiration from the elegant luggage of early air travel, reinterpreting distinctive details from Swaine’s archive for the modern traveller.

It is a fitting expression of British craft and design, and we are delighted to see Swaine become part of the British Airways experience.

The Swaine First amenity kit will be available to British Airways’ First customers on board from 6th October 2026.