The House of Swaine
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mayfair, London
NEW BOND STREET
The New Bond Street Flagship highlights new collections and iconic heritage pieces. Housing our workshop, the store invites customers to witness our artisans applying age-old techniques and traditional skills.
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MAYFAIR, LONDON
BURLINGTON ARCADE
Experience traditional British service at its very best, learn more about our trio of luxury brands and traditional etiquettes and drop off historic goods for our world-renowned aftercare service. Explore carefully curated collections in person and and pick up one's online orders at Burlington Arcade.
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London
Harrods
Discover a carefully curated collection of Swaine products at this iconic British department store, a historic landmark on Brompton Road since 1849.
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Tokyo, nagoya, osaka - Japan
Vulcanize London
Find the finest of Swaine goods at three Vulcanize London branches in Japan: The Playhouse, Tokyo, Nagoya, and Osaka – all home to a variety of luxury British brands.
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ETIQUETTE IN 1750: A GUIDE TO GRACEFUL LIVING
In 1750, etiquette was not merely a set of rules but a living expression of refinement and sophistication. Join us as we journey through the customs and courtesies that defined Georgian Britain.

SWAINE & ADENEY FEDORAS
Our latest Herbert Johnson launch—the limited-edition Patina Collection—honours the craftsmanship and legacy that define our brand. Introducing the Swaine Fedora and the Adeney Fedora; two remarkable and beautiful pieces inspired by tradition, but reinterpreted for the modern wearer.
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